The Pinnacle
of Creative Leadership
Driven by Story, Craft, and Vision
Hands on creative leader with a background in video production, storytelling, design, and photography. I’ve built and led creative functions from the ground up, developing content strategies, production workflows, and brand systems while staying closely involved in the work itself. Whether directing shoots, conducting interviews, editing video, or guiding broader creative initiatives, I enjoy turning ideas into stories that connect with people.
Most of my experience has been in-house, where creative needs to move quickly and work closely with sales, marketing, and leadership teams. I’ve led projects ranging from brand campaigns and product launches to podcasts, events, and documentary-style content, often translating technical or complex subjects into stories that feel clear, engaging, and genuine.
Videos
One-minute cinematic intro for Wearing Media, following a hike through the forest into the mountains and ending with a simple logo reveal.
Conference recap video for Passive House Canada, built around interview-driven storytelling and a clean, fast-paced edit designed for digital use.
Social recap video for Oxygen8’s open house, focused on energy, movement, and key moments from the launch of a new facility.
Short documentary capturing a rooftop beehive through a simple, observational, and story-driven approach.
An interview with Toronto Raptors Assistant Coach Jama Mahlalela, for Raptors Republic, conducted during the Raptors 2023 training camp, held in Vancouver, British Columbia.
Interview-driven video for Oxygen8, aimed at mechanical engineers and built around perspectives from senior leadership, sales partners, and a client.
Projects
Building Healthy Podcast
(Podcast/Video/Design)
Area 15 Video Wall
(Video/Motion Graphics/Design)
Raptors Republic
(Sports Writing/Video/Photography)
CORE Rebranding
(Design/Video)
Brand Photography
Event Photography
Portrait Photography
Sports & Action Photography
Landscape & Travel Photography
